Data. Stories. Smart Decisions
Data. Stories. Smart Decisions
Telling Compelling Stories for Better Business Decisions

                                          Our Company

Stories are in our DNA

Humans are hard-wired for stories. The numbers in your financials are meaningless without the story that surrounds them.

We take the time to discern the story of your business and tell you what it means – from a numbers point of view.

Where you’ve been, where you are now, and where your business can take you tomorrow.

I’m Earl Rudolfo, the chief storyteller at the Storytelling BeanCounter. I’m not your typical nerdy numbers guy stuck in doing business as some other accounting professionals who get caught up in the old die-hard cliche of "if it aint't broke". 

Way back in 1998, I embraced web-based software solutions when they first emerged, and I haven’t looked back since. I'm always on the lookout to do things that are different and better, with creativity and innovation at the core.

I’ve spent over twenty years as an accounting professional in a variety of small to medium-sized organizations and industries. That depth of experience has exposed me to some of the challenges and issues that small business owners face on a day-to-day without a sense of direction to move forward. My role in helping them is to come along side to understand their business needs with their unique challenges. By delving into the story of their financial numbers, it's possible to discover a more progressive path forward with practical, value-added insights to tell a more compelling story and take actions to achieve the desired outcomes. 

But I don’t just stick to what I already know — I love being at the leading edge of technology to find new and innovative ways to help business owners get excited and motivated to take their business to the next level.

I use data stories, both financial and non-financial to help business owners understand, appreciate, and interpret their business position. My goal is to lead you to understand so you can make proactive, informed decisions, and feel confident in your future.

It’s only with timely, reliable data and information that you can take your business where you want it to go to achieve your goals and objectives.

Technology as a powerful tool

Cloud accounting is exploding with new tools and apps every day that are incredibly powerful in automating, analyzing, and streamlining your business.

These tools save time, remove the redundancy of data entry, and give you a real insight into your business. This allows you to make the right decisions whenever you need to.

But with all the latest developments, where do you start? It’s overwhelming to try to figure out which tools and apps are the right ones for you.

If you’re a lean and fast start-up, you can’t slow down to take a look. If you’ve been in business for a while, you’re probably too busy to think about making changes.

That’s where we come in. We do research and review the best technology tools specific for your business type and know how to use and implement them. We show you how they can help you and ensure you understand if they are a good fit to get the job done.

We keep up with industry best practices and we make it so you can just "plug and play".

We take the time to create a custom package for your unique needs. You can spend more time working on your business, and less time on administrative and often mundane, repetitive tasks.

Going beyond the numbers to peak performance

If you’re ready to take your business to higher levels, we are here to help you. We’re always looking for ways to use technology to improve efficiency and help businesses gain a competitive edge.

And if you want to advance even further, we offer technology consulting and business advisory services.

With the Zoho One technology platform, we help business owners and their employees develop the operating systems they need to keep everything running like a well-oiled machine.

Businesses that use Zoho One experience increased efficiencies, free up more time to focus on what they do best, and report greater employee satisfaction through improved collaboration.

Isn’t that a story you’d like to tell about your business?